MEET THE TEAM
We're Your Trusted Guides in Wagering
Nigel Payne has over 30 years’ experience as chairman, chief executive, director and non-executive director of some of the United Kingdom’s and international pre-eminent private and quoted businesses both within and outside of the online gambling industry.
Nigel is the former CEO of FTSE 250 Listed Sportingbet Plc, one of the then largest internet gambling businesses in the world. Nigel has been involved in the listing of 18 businesses on the London Stock Exchange, and is presently the Chairman of UK Main Market-listed Braemar PLC. Nigel is also a non-executive director of UK AIM market listed GetBusy plc, as well as being a non-executive director of South-African listed Sun International and Chairman of privately owned computer games specialist Green Man Gaming Limited. Nigel is the former Chairman of UK AIM market listed Gateley plc, Stride Gaming plc, EG Solutions plc and ECSC Group plc.
Nigel Payne
Non-Executive Director
Ben Shaw has extensive private and listed company board level experience and is Managing Partner of Romana Capital LLP. Ben was a founder of the Marwyn Group, a London based investment and advisory business where significant portfolio companies included Entertainment One plc (ETO), Advanced Computer Software plc (ASW) and Breedon Aggregates plc (BREE).In the gaming sector Ben was a founder of Talarius plc, the leading UK operator of slot machines, that was listed in London and which was subsequently acquired by Macquarie Bank and Tattersalls. Ben divides his time between London and Melbourne.
_2K.png)
Ben Shaw
Non-Executive Director
Alexi is a director and executive with 20 years’ experience across media, digital, sport and finance.
Alexi was most recently Chief Customer and Digital Officer of National Rugby League (NRL) where she was responsible for all consumer revenue streams, digital, marketing and customer experience. Prior to the NRL, Alexi spent nine years across various roles with Nine Entertainment Co including Managing Director Commercial and Director of Strategy and M&A. Prior to this she worked as an equities analyst at Deutsche Bank and Credit Suisse.
Alexi is currently a Non-Executive Director of Rugby Australia and Healthy Bones Australia.
Alexi holds Bachelor of Law and Bachelor of Commerce (Finance) Degrees from the University of New South Wales. Alexi has also completed the Executive Program at Stanford and is a graduate of the Australian Institute of Company Directors (GAICD).
Alexi Baker
Non-Executive Director
Matthew Tripp has extensive experience over more than 20 years as an investor, executive and board member across various landmark businesses within the Australian wagering landscape. In 2005, Mr Tripp acquired Sportsbet and was its CEO until the business was sold to Paddy Power in 2011. Subsequently, Mr Tripp founded BetEasy which he grew into one of Australia’s largest corporate bookmakers both organically and inorganically, including via the acquisition of William Hill Australia, before divesting to Stars Group. Mr Tripp was the founding shareholder, largest investor and Chairman of betr. Mr Tripp is also Chairman of the Melbourne Storm and the Sunshine Coast Lightning.
Non-Executive Director
Matthew Tripp
Executive Chairman
Andrew Menz is an experienced leader in Australia’s highly-competitive online wagering sector and has been the CEO of betr since its founding in 2022 becoming the CEO of BlueBet since the companies’ combination in July 2024. Andrew has played a central role in most of the industry’s major recent M&A transactions, including the acquisition of William Hill Australia by BetEasy where he ultimately became Chief Executive Officer in 2020. Prior to his current role, Andrew was the Chief Commercial Officer for Sportsbet following the global combination of Flutter and the Stars Group which had owned BetEasy.
Non-Executive Director
Andrew Menz
Executive Director & CEO
Michael was the CEO of Sportingbet Australia / William Hill for 13 years until 2014. In 2012, Sportingbet acquired competitor Centrebet and integrated Centrebet into its technology platform. Under Michael’s leadership, the combined entity generated annual turnover of c.$3 billion, and became the subject of an acquisition from William Hill. The business sold for $660 million in March 2013. Michael remained as CEO of William Hill Australia to oversee the acquisition of tomwaterhouse.com and following the integration of that business, Michael departed William Hill Australia and commenced BlueBet, which has replicated the early growth of Sportingbet Australia.
Non-Executive Director
Michael Sullivan
Non-Executive Director
Board of Directors
The Directors bring to the Board relevant experience and skills, including sector and business knowledge, financial management and corporate governance experience.